Nespresso’s digital agency wanted a hiatus from their regular ads with George Clooney and so created a series of experiential events under the moniker of Atelier Nespresso. Each event was a pop-up restaurant in a major city with a menu created and cooked by that city’s premier Michellin-starred chefs. Each time they were asked to create a menu featuring coffee in a myriad of different forms. The chefs themselves were the food stylists for this project, which was unusual but so creative because of their unique vision for each dish. The piece I created was purely for digital and acted to amplify the events and serve as an invitation to guests.


 

Nespresso Atelier


Agency:
Wing London



Production company:
Wing TV



Post-Production:
Wing TV